…is the new community blog from PLoS ONE. They write:

This blog is for authors who have published with us and for users who haven’t and it contains something for everyone.

You’ll need a WordPress.com account to contribute; it’s a quick, unobtrusive sign-up and why not start a blog there too, if you haven’t already done so.
Bora writes:

and spread the word, outside of just twitter and friendfeed ;-)